[Capture news] Something weird wedding picture? British 'Click' on Heinz ad

The bride in a white wedding dress is going to take a bite of pasta with a happy expression.

How delicious it is, he doesn't even care about the red sauce on the dress.

It is a pasta sauce advertisement installed by famous American food manufacturer Heinz at a London subway station in the UK.

However, this advertisement has been embroiled in a controversy over racism.

What's the problem?

To the left of the black bride sits a white groom, and next to him sits a black woman who is probably the bride's mother.

On the right is a white couple who appear to be the groom's parents.

By the way, where is the bride's father?

In the local area, criticism continued that "I intentionally erased my black father" and "black girls also have fathers."

Of course, it could be a single-parent household.

The problem is that in the Anglo-American world, there is a negative prejudice that black children often grow up in single-parent families.

Local media in the UK analyzed that Heinz's advertising has stimulated black people's antipathy to this preconceived notion.

As the controversy grew, Heinz apologized for unintentionally strengthening negative prejudices and said it would not happen in the future.


Capture News | Choi Ji-hye