At convenience stores, demand for daily necessities, including baby formula and diapers, increased, and online orders poured in before the deadline for early morning delivery.
According to the industry on the 4th, convenience store A analyzed sales of 4,000 stores near residential areas and found that bottled water sales surged 23.1% compared to the same day last week.
The demand was also revealed in the real-time shopping search term ranking.
As of 1 a.m. that day, milk, rice, and ramen ranked first to third in the list of popular real-time shopping search terms for Homeplus.
An official from the distribution industry said, "As some consumers feel anxious due to the emergency martial law, there seems to be a phenomenon of stocking up on daily necessities at convenience stores or online."
Posts such as "bring emergency food" and "15 things to take care of when an emergency occurs" were posted one after another on social networking services (SNS) and online communities, and posts such as "Pull milk powder and diapers" appeared in Mom Cafe.
Meanwhile, at around 10:25 p.m. the previous night, President Yoon declared an emergency martial law. The National Assembly held a plenary session at 1 a.m. on the 4th and passed a resolution calling for the lifting of the emergency martial law, and President Yoon finally announced his intention to withdraw martial law through a public conversation at around 4:25 a.m., six hours later.
Reporter Park Sun-young of Digital News Team
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