[Seoul] 3,500 influencer teams from around the world participated in the "Seoul Concert"...Opening on the 28th

More than 3,500 influencer teams from more than 50 countries will participate in the Seoul Con, the world's influencer fair, which marks its second anniversary this year, to share Seoul's lifestyle, including K-pop, beauty, and fashion, with 3 billion subscribers.

The number of participants at the Seoul Con, which will open at Dongdaemun Design Plaza, will increase by 500 teams from the first year, and a global matching program will also be introduced by influencer to introduce Seoul's excellent SME products and help expand its market.

In addition, the "2024 Seoul Con A-Fan Star Awards," an integrated drama awards ceremony covering all channels, including terrestrial and OTT, will be held during the event, and the Seoul Con World K-pop Festival & Countdown performance will be held on the 31st.

The Seoul Economic Promotion Agency, which organized the event, said, "Seoul Con is a influencer festival that has not been around the world, and the contents they enjoy and produce will serve as an opportunity to spread the charm of Seoul around the world."