Rosé's 'Apartment' craze is a hot topic of 'meme' such as 'construction and redevelopment'.

[Anchor]
These days, the 'construction apartment' wind is suddenly blowing online.

"Apartment" sung by the group BLACKPINK ROSÉ became a global hit.
Reporter
O Jiwon reported.

[Reporter]
It's the song 'Apartment' by singer Yoon Soo-il, which was released in 1982.

However, comments on YouTube videos that had been rare for five years began to run again.

Common keywords are 'build apartments'
Many congratulate the completion of the approval for the reconstruction of the
'built apartment'.

It is an "internet meme" brought about by the popularity of "Apartment" sung by group Blackpink members Rosé and Bruno Mars.

These memes are also actively used in various 'apartment' cover videos, and they are becoming a new game for Internet users.The video of singer Bae Ki-sung

singing along to Rosé's "Apartment" also had witty comments, and as of October 31, it recorded 760,000 views.

Apartment Memes Using Movies, Not Music

I made it by mixing the lines of actor Hwang Jung-min's work with exquisite combination.

Comedians Um Ji-yoon and Kwak Bum's music video parody content.Creative content related to

'apartment' is pouring in from all fields.

[Ha Jae-geun / Popular Culture Critic: It is popular with the general public beyond fandom, and many young people adopt it as a material for entertainment, so it is expected to last longer than regular K-pop songs.]

As Internet users accept it as a kind of play culture, Rosé's success in "Apartment" seems to be gaining more strength.

I'm YTN star Oh Jiwon.


Design: Im Saetbyul