Barron, a freshman at New York University, convinced Trump to actively dig into the "manosphere," or the male and female online community, saying it could be an important political asset, and the strategy turned out to be effective.
As a result, Trump has increased his contact with Manosphere, starting with a live appearance by famous game streamer Adin Ross in August and appearing on other YouTubers such as Logan Paul.
'Manosphere' refers to online communities that are usually anti-feminist and interested in themes related to masculinity.
They share sensibilities that are not welcome in mainstream media, such as sensational TV shows and men's magazines, and like cryptocurrency and Tesla CEO Elon Musk and mixed martial arts group UFC.
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