Can I call it "red semiconductor"?Kimchi targeting the global market

2024.11.22. PM 7:01
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[Anchor]
Today, November 22nd is Kimchi Day, an indispensable part of Korean life.

Recently, interest in kimchi has been growing overseas as well.

The food industry is targeting the global market by developing new products aimed at foreigners as well as traditional kimchi products.

Reporter Oh Dong-gun covered it.

[Reporter]
When red seasoning is added to the ripe cabbage, delicious kimchi is completed.

The freshly made kimchi tastes great!

[Lee Myung-joo / Eunpyeong-gu, Seoul: It's refreshing no matter what you eat with it. You can eat it with something greasy, it's refreshing to eat it with something light, and I can't eat without this.]

Kimjang season, when the weather gets colder, November 22 is 'Kimchi Day'.

On November 22nd, the numbers 1 and 2 overlap twice.

Nov. 22 was designated as Kimchi Day, meaning that 11 ingredients gathered to show 22 different effects.

Our traditional food kimchi is already playing a role in the growth of K-food.

Last year, kimchi exports reached an all-time high of about 44,000 tons,
The number of countries exporting
is increasing every year to 92 countries, including Europe, beyond Asia.

With the popularity of cultural contents, kimchi soon became a food that people around the world pay attention to as the perception that it is a healthy food was added.

In response, the food industry is targeting the tastes of people around the world with new products tailored to the region, such as kimchi spread that can be used for various dishes.

[Jung Chan-ki / Daesang Global Marketing Team Leader: NVIDIA said last year's sales were 80 trillion won. This year, it is said to be about 160 trillion won, but the food market is around one trillion won. If kimchi enters each food culture around the world and combines it with the food culture of many countries, it has as much influence as NVIDIA.]

The global kimchi market, which is currently worth about 5 trillion won, is expected to grow to 15 trillion won by 2050.

Korean Rice Thief 'Kimchi' is now targeting the tastes of people around the world.

This is YTN Oh Dong-gun.

Reporter for shooting
: Jin Soo-hwan
Design: Ji Kyung-yoon


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