On the 29th (local time), ZNWR's official social network service (SNS) unveiled new products named "Bubble Dress" and "Bubble Jacket."
The costume is made of so-called 'bubble bubble', which is used as a cushioning material or insulation material for packaging. The composition consists of a jacket and a dress, and the dress is said to be 280 Belarusian rubles (about 120,000 won) and 380 Belarusian rubles (about 170,000 won) for the jacket.
In the promotional video released together, the models float on the water wearing only bubble wrap dresses and jackets. ZNWR introduced the outfit, saying, "True sensuality is important in a busy and rough life," and "Transparent and sincere are real values."
The dress and jacket are said to have been made in a limited edition of 20 pieces each.
Netizens responded variously, such as "It seems to be part of marketing, not for sales purposes," "It seems that the brand is simply intended to attract attention," "If you can press and pop it with your hand, it would be perfect for stress prevention clothes," "It's like a work of art," and "I want to buy a dress."
Reporter Park Sun-young of Digital News Team
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