People have mixed likes and dislikes [Squid Game 2] and global performance is 'OK'

[Anchor]
Some people like and dislike 'Squid Game 2', which debuted last week amid global expectations, but the performance based on figures is good.

As of the first week of its release, it was on Netflix's most viewed content and has a bright profit outlook.

Reporter Lee Kwang-yeon reports.

[Reporter]
'Squid Game 2'
, which deals with a game that resumes around Sung Ki-hoon, who returned after vowing to take revenge.
Since its debut last month, viewers and foreign media have somewhat mixed evaluations of its completeness, but the numbers have proven its results.

Squid Game 2 had 487.6 million hours of viewing in the fourth week of December, making it one of the most viewed content on Netflix.

It broke the record set by Squid Game 1 and recorded the maximum viewing time as of the first week of its release, and it ranked first in 92 countries, including the United States, France, Japan, and Australia, bringing the reverse of season 1.

Netflix, which has more than 30% of subscribers since Squid Game 1, has invested its marketing budget for season 2 at the level of "Stranger Things" or "Bridgerton."

[Kim Min-young / Head of Netflix's Asian content division: It has set the most amazing record in Netflix's history. However, this work did not just set a record, but it also raised the topic of what global content is and set a new standard.]

The outlook for profitability as well as buzz is positive.

Based on the trend of season 1, the expected revenue of Squid Game 2 is at least KRW 1.5 trillion,
At least 10 times more profit is expected compared to
production cost and is expected to be maximized after season 3, which is scheduled to be released this year.

Forbes, a U.S. business magazine, also predicted that Season 2 will be as popular as its predecessor based on social media data.

I'm Lee Kwang Yeon of YTN.